SINGLE BRAND NOM
The Standard
1635NOM 1635 identifies the authorized producer behind El Ateo. It connects every bottle to a documented origin, a regulated method, and one accountable house.
EVIDENCE
The official standard
NOM-006-SCFI-2012 establishes the specifications that tequila must meet in Mexico, from authorized production zones and raw materials to labeling and quality controls.
EVIDENCE
The producer
Plantaciones Tequilana is the authorized producer identified by NOM 1635. The Tequila Regulatory Council’s public record lists El Ateo among its brands.
EVIDENCE
The insignia
The insignia brings the producer number to the foreground as a visible mark of origin, traceability, and production responsibility.
EVIDENCE
The positioning
“Single Brand NOM” is El Ateo’s way of expressing the direct relationship between brand and producer. It is brand positioning, not a separate legal category.